"What if we could make learning Microsoft Office as fun as Angry Birds?"
~ Sarah Faulkner, Office Labs
"Throwing points at a user for doing a task that they have no interest in doing doesn't help."
~ Sarah Faulkner, Office Labs
"The boundaries have been erased. Their are lots of opportunity, but lack of definition."
~ Susan Bonds, 42 Entertainment
"It’s all about intercepting people where they are, and inviting them in."
~ Susan Bonds, 42 Entertainment
"We build games that help people tune into their sense of inner purpose, and to bring that out."
~ Sean Baenen, Social Chocolate
"The average 21 year old has spent as much time gaming as they have in high school and middle school combined."
~ Sean Baenen, Social Chocolate
For more info on the Gamification Summit:
